BoralPure™ Smog Eating Tile incorporates a photo catalytic agent, titanium dioxide, to break down nitrogen oxide molecules and significantly reduce their impact on the environment. Nitrogen oxide is a major driver of air pollution and smog, generated from every burning process and present in a very high concentration in street traffic.
.

Nitrogen oxide molecules can cause respiratory diseases along with permanent damage to plants and trees. Over one year, 2,000 square feet of the new tiles can destroy approximately the same amount of nitrogen oxide as a car produces from being driven 10,800 miles.

The SMOG-EATING Tile's ability to neutralize smog represents one real way that American consumers can act to neutralize the harmful effects of air pollution and protect the environment. The World Health Organization estimates that 2.4 million people die annually of causes directly attributable to air pollution. While many Americans contribute to the problem because of their dependence on petroleum products to run their automobiles, SMOG-EATING Tile can help to erase the annual smog footprint they create running their cars and thus help prevent smog-related illness and death.

Boral Roofing is the leading manufacturer of clay and concrete roof tiles across North America. The company's innovative Energy Efficient Roof System utilizes an elevated batten system, vented eave risers and ridge guards to reduce energy costs. While individual savings will vary, studies have shown that clay and concrete tile roof systems can reduce the amount of heat penetrating a conditioned space by 50% versus direct-to-deck installations, resulting in 22% lower energy consumption.

1. Smog Eating Tile oxidizes harmful NOx released from vehicles by converting them into cleaner air that is safer to breathe.

2. The roof tile coating contains a photocatalyst, activated by daylight, which helps covert harmful Nitrogen Oxides into Calcium Nitrates.

3. When it rains, the Calcium Nitrates are washed off the roof.

SMOG-EATING Tile is the first of-its-kind product in sustainable
concrete roofing tiles that reduces the formation of smog. 

.

For more information on Boral Roofing and its clay and concrete roof tile systems, visit www.BoralNA.com or call Bob Pacelli Communications Manager Boral Roofing 1-800-571-TILE (8453), Ext 8202.

www.boralna.com